Author Archives: clubworx

  1. Top Things to Consider When Choosing the Perfect Venue for Your Yoga Studio

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    Deciding to start your own yoga studio is exciting, and while there are plenty of steps to take before you begin booking out your first class, we’d like to help you out with at least a small part of it – deciding on the perfect venue. And when you’ve done that, we can get your yoga studio software sorted too.

    Venue Type

    Yoga studios have the unique advantage of being suitable for a wide variety of exercise environments. No equipment is needed. A large and empty space is pretty much all that’s required. Here are just a few examples of the venue types you could consider:

    – Existing health clubs & fitness centres
    – Lease or buy a dedicated studio
    – Sub-contract to an existing yoga studio
    – Community Hall
    – Corporate space
    – Warehouse

    Each option comes with its own pros and cons.

    If you don’t have the coin to invest in real estate right now, you can always host yoga classes at your house. For this to work, the yoga studio must have its own dedicated space in the house. It must be kept clean and sanitary and be completely separate from your home and the area you live in. No one wants to walk through your living room and kitchen to get to the yoga studio. A converted garage or basement would suit well.

    Location

    Before deciding on the location for your yoga studio, consider doing a quick search for yoga studios on Google. Pay attention to where yoga studios are currently located. The more yoga studios there are in an area, the more competition you have to deal with. Ideally, you want your yoga studio located in an area that doesn’t have any or few other yoga studios nearby.

    Do keep in mind that the location should be near a residential area and be convenient for people to get to. The more people that live in and around your chosen location, the larger your prospective market will be.

    Venue Features & Amenities

    Cooling – For yoga, getting the temperature right is important to create the best experience for your students. Whether that’s air-conditioning, ceiling fans, insulation or a layout that allows for great airflow, making sure the studio space is as comfortable as possible will depend on your budget.

    Heating – If you are looking to open a hot yoga studio, you’ll want a heater on the premises, or be allowed to get one. If you’re able to set and forget the ideal temperature and know it will remain consistent throughout your practice, that would be ideal.

    Flooring – The type of flooring the venue has is important for a yoga studio. A clean and hard surface that’s easy to clean is ideal. This can include hardwood, vinyl or tiles. Carpeted floor just won’t do.

    Sound System – Having a decent sound system or an accessible place where you can plug in and play your own music will depend on whether you think music distracts from or enhances your practice. If music is an essential part of your yoga teaching experience, this feature is a must.

    Any other amenities like bathrooms or a kitchenette are not essential, but they will be an added bonus if available. While they are not necessary, they sure can be a deciding factor that helps to sell your yoga practice over others.

    Venue Size

    Consider how many people you expect to have in each class and make sure the space has enough room for everyone to do their yoga practice in comfort. Do remember to leave space for your instructing too. There’s nothing worse than trying to cram too many bodies into one room. It feels claustrophobic and yoga moves can be restricted. No one wants a hand or a foot in their face while doing their yoga poses.
    Keep in mind also that if you will have props for people to use in the session, there needs to be space to accommodate.

    Easy Access

    You want to make sure your venue of choice is easily accessible. Here are a few questions to ask yourself here:

    – Is there on-site parking or ample street parking available?
    – Are there public transport options nearby?
    – Is your venue easy to find on Google maps?
    – Is your venue visible and easy to access from the street?

    Out of all 4 of these options, parking is a big one. The amount of parking available can really be a make or break factor between choosing your yoga studio over the competition, so make sure this isn’t overlooked.

    Aesthetics

    How do you want your students to feel when they enter your yoga studio? You probably want them to feel relaxed, welcomed and at ease, and while this can be achieved with ambient elements such as soothing music and essential oils, the surrounds have a lot to do with this too. A space that looks unappealing can leave a bad first impression. Whether it be dark and outdated colours, broken and faulty fixtures or cracks in the walls ceilings and floors, the state of the venue can also result in a poor reflection on you.

    A Complete Yoga Studio Business Solution

    Along with finding a perfect venue, don’t forget to invest in some seriously great management software that you can use to effectively run your business. Here at Clubworx, we’ve created software with yoga studios in mind. Not only is our software easy to use, but it’s also fully customisable and has all the bits and bobs you need to make running a yoga studio a breeze. Interested? Contact us to discuss how our software can give you what you need.

  2. 5 Ways to Add Value For your Gym Members

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    As a business owner, you are constantly looking for ways to add more value to your memberships and to improve the overall experience for your members while still keeping costs low. You want to be able to offer a competitive price for prospective members, while still providing a premium service that works for your clientele.

    Gym Room with Equipment

    One of the first things that prospective members look for when shopping for a gym membership is the price – and this is often because people are inexperienced when choosing a gym membership and don’t know what else to base their decision on.

    But it’s possible to position your gym in such a way that it offers great value to your customers while still competing with other gyms who offer similar services at a potentially lower cost.

    After all – think about a business offering a premium coffee product, versus a coffee from the drive-through window at a fast food restaurant. In both cases you get a coffee but because the premium provider has spent time educating you about the benefits of their service you are happy to pay for their superior product. The same goes for your gym. Of course, you’re going to offer weights, workout equipment and a range of other standard gym features – but it’s the added value that will convert customers into fans and which will ensure you have repeat business.

    Keep reading to find out five ways you can add value for your gym members…

    1.   Understand your gym members and engage with them from day one

    When a new prospect comes to your gym, there’s every chance that they may not fully understand what they want to achieve, how they want to achieve it and what kind of membership would best suit their needs. Sure, they might want to lose weight and ‘tone up’, but when it comes to approaching their gym routine, they’ll likely need some help – especially if they are hesitant about committing to a certain membership. You can add value to their experience from day one by:

    • Performing a fitness assessment with prospective clients and base their membership around this result
    • Offering incentives at each membership level such as a trial with a personal trainer, or some complimentary fitness classes

    In taking these extra steps, prospective clients will see that you are committed to their success which can be a heartening thing. Plus, once you fully understand the desires and plans of prospective members, you will be able to offer appropriate membership levels.

    2.   Create a commitment to a fitness lifestyle

    Once you have prospective members on board, you can begin to work with them to commit them to a particular level or plan that is suited to their goals. Say they want to build muscle; you can schedule regular check-ins with customers using your gym software and offer training add-ons that will help them achieve their goals sooner.

    • Regular check-ins and tests like body fat measurements can help members see the results of their hard work
    • You can schedule, and monitor members using your gym management software and ensure that you are regularly checking in with members

    The added benefit of this is greater revenue for your business, but your member also sees greater value through achieving their goals.

    3.   Ensure you have a designated stretch and cool-down area for your members

    While many users simply want to come to the gym, do their work out, and leave – it’s important to provide a space where members can stretch after their session. A stretch area is a functional space where your members can go pre- and post-session; make sure you have things like foam rollers, exercise balls and yoga mats (all in good condition, of course).

    • Stretching is a vital part of a healthy and positive exercise experience
    • Having a social area where members can stretch and cool down after a gym session is important for some members, so it should be provided to add more value.

    When members feel that their needs are being catered to it leads to a positive experience for them.

    4.   Offer your best possible gym culture

    Some of the best gyms out there have an incredible culture where it’s not just gym equipment and machinery; it’s the culture and atmosphere. Many people who come to gyms come alone but are open to opportunities for making new friends or workout buddies – so consider having parties or meetings which are based on activities or ages!

    • Extra activities for your members will make them feel more committed to the time they spend at the gym

    Culture is a huge part of your gym and should be consistently worked on to ensure that your atmosphere is a fun and engaging one.

    5.   Keep your equipment up to date

    There are few things worse for your members than going to jump on their favourite machine or to use their favourite piece of equipment only to find it broken. It is vital that you as a business owner is on top of maintenance and upkeep – because members will see greater value in equipment consistently functioning and working for them every time.

    • Things break down – it’s just part of life, but make sure that you get them fixed promptly and offer backup or alternative suggestions if the piece of equipment is unique
    • Ensure that anything old or outdated – this includes mats and other non-workout equipment – is in top condition

    When members see a fully-functioning gym and can interact with it at all times they will enjoy greater value.

    We hope you have found this helpful, and remember to always keep working on ways to offer greater value to your members and customers for greater retention and satisfaction.

  3. 7 Essential Resources for Martial Arts Schools

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    7 Essential Resources for Martial Arts Schools

    Martial Art School_1

    Every martial arts school needs a good set of resources to fall back on for help, guidance, advice and to ensure they keep improving and always stay across new trends in the industry. This corner of the fitness world has a very specific set of needs and business goals, and the martial arts community is always keen to share knowledge with each other and share in their passion for this sport.

    We know that having the right software is just the first step in making your martial arts school the best it can be. So much more needs to be done to remain competitive and at Clubowrx we want your martial arts studio to harness the resources available to them to make this happen. Not sure where to look? We’ve come up with a varied collection of resources for you to utilise:

     

    1.   Martial Arts Media

    Martial arts media is targeted solely at owners and managers of martial arts schools, providing invaluable blogs and podcasts on a wide range of topics such as promoting your martial arts school, attracting new members, developing a business strategy and more. Martial Arts Media also provides a free online workshop full of useful webinars that teach you how to attract, invite and retain members at your martial arts school.

     

    2.    Martial Arts Teachers’ Association

    The Martial Arts Teachers’ Association (MATA) is an international professional association for martial arts school owners and instructors. By joining this association, you gain access to the Professional Martial Arts Instructor Certification Program as well as a tonne of helpful information about implementing proven systems for every aspect of your school, improving student retention and much more.

    By gaining certification through MATA, you will learn how to work with children and parents and get the tools you need to rise above the competition in the extremely competitive martial arts sector.

     

    3.    NAPMA

    As one of the industry’s oldest and most established trade association and operational marketing experts for the martial arts industry, NAPMA is a link you will absolutely want on your list. NAPMA aims to help you achieve your martial arts business goals faster, and with thousands of martial arts school operators worldwide relying on NAPMA to help them become a success, you’ll want to be on board.

    To take full advantage of the resources on offer, become a member to receive Mastering the Martial Arts Business Magazine, NAPMA programs for martial arts students as well as inclusion in the NAPMA online martial arts schools directory.

     

    4.    Black Belt Magazine

    Considered to be the World’s Leading martial arts resource, Black Belt Magazine is the go-to place to stay up to date about what’s trending in the industry. This magazine focuses on both traditional and mixed martial arts and is filled with articles from fun and entertaining pop culture topics, and interviews with martial arts icons right through to practical tips, advice and tutorials about training, techniques and more.

     

    5.    Blitz Australasian Martial Arts Magazine

    Blitz is a magazine that specifically targets the Australasian market, but there’s plenty in here you’ll want to check out, no matter where your martial arts school is based.

    The magazine shares insights from the world’s best martial artists, insights into unique styles, general self-defence and training tips and so much more.

    The Facebook page is also worth a look as it shares plenty of interesting and entertaining posts that anyone in the martial arts industry can relate to.

     

    6.    Martial Arts Australia

    The resources on Martial Arts Australia page aren’t just for Australian based schools because no other associations in the world does what they do. Not only does Martial Arts Australia provide useful business resources but they also openly tout the benefits of martial arts training to the public and consult with the government on behalf of the industry.

    A group buying facility is set up here for Australian members who own and run martial arts schools. Members also have access to instructor courses, business mentoring, and above all else the schools who have membership gain extra credibility when issued with an instructor certification from this body.

     

    7.    Martial Arts Professional

    As the title suggests, Martial Arts Professional is a publication that focuses on the business end of all things martial arts and is the ideal paper to subscribe to for any martial arts school owner. Their website also has plenty of articles and insights on topics such as martial arts management, marketing and education. And best of all you don’t have to pay a cent for these resources because subscribing to Martial Arts Professional is free!

    Martial Art School_2

    Improve Your Martial Arts School

    Once you’ve exhausted these resources, the next step you could take to improve the operations at your martial arts school is to implement our sophisticated martial arts software. Whether you’re located in Australia, USA, Canada or the UK, contact us today to find out how we can take your martial arts studio to the next step.

     

    Why not get your free trial today! Clubworx Logo SVG

  4. How to Build a Yoga Studio Business

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    Do you want to share the incredible health benefits of yoga with others? Perhaps you and are inspired by the idea of earning a living doing what you love? Whatever the reason may be, starting your very own yoga studio is a big dream for many – but it’s an idea that very few follow through with. This is mainly because the steps to get there seem so daunting or they have no idea where to start.

     

    If you want to succeed in your dream of owning a yoga studio business, read ahead to carve your path towards a new and fulfilling career.

     

    Making A Decision

    Young Woman In Yoga Class

     

    The number one mistake made by most yogis is that they start a yoga studio purely because they’re passionate about yoga and want to share this passion with others. This is a great beginning – but don’t forget that your yoga studio is also a business.

     

     

    Be sure that your priorities are in the right place and that you are mentally and physically prepared for the hard work ahead to run your yoga studio. This will ensure your endeavours will be fruitful for many years to come. This includes keeping up with the other not-so-fun parts of running a business such as bookkeeping. If maintaining and documenting your invoices and receipts is not a strength for you, consider hiring a bookkeeper or accountant to help with this.

     

    Planning

    Thorough planning is the best way to turn your dream into reality.

    This business plan gives you the opportunity to work out the finer details about your business including your business name, business hours, prices, and more.

    Writing a business plan may seem intimidating – but there are many resources available on the topic, both via books and online, that can help you get started.

     

    Budget

    business-plan-yogaWhile in the planning stages you should also work out your estimated revenue, expenses, and the start-up costs involved to see if you have enough funds available to start your business successfully. If not, the business plan will be vital in helping you to obtain a business loan.

    Be mindful that generating a decent income from a yoga studio takes time and you should anticipate low-profit margins in the beginning.

    For your yoga studio to be successful you will likely need to invest quite a lot of money into your venture at the start. It takes time to build up a strong clientele base where you can generate a consistent and regular revenue stream to depend on. You will likely need to put in long hours and make sacrifices along the way.

    If possible, try getting some insights from others who already work in the industry. They should be able to give you a more realistic idea of the costs and revenue involved.

     

    Certification

    No matter how much you think you may know about yoga, it’s always worthwhile to have some formal education and training before you begin teaching others. There are a number of different educational institutions who offer yoga teacher training. These courses will not only provide you with a thorough understanding of yoga, but they can guide you in learning the finer techniques and elements required to teach it correctly.

    You can start by joining the largest international association of yoga teachers in the world – Yoga Alliance. Yoga Alliance is a US-based non-for profit professional organisation for yoga teachers. If you’re looking to open a yoga studio in Australia, Yoga Australia is the peak body for yoga in the country and a great resource for finding a registered teacher for trainers.

    In the UK, the British Wheel of Yoga is your ultimate resource for yoga teacher trainers. You can also register your yoga studio through these organisations so that yoga enthusiasts can easily find your classes.

     

    Location

    Where will your yoga studio business be based? Will you lease your very own permanent residence? Hire a local hall or venue to hold your classes regularly? Perhaps you’d like to run a yoga studio from your very own home?

    Group Of Young Women Doing Child Pose Yoga

    To work out the perfect location: Consider who your ideal audience is and where they would be located. Wherever location you choose, there are a number of other more practical elements to keep in mind.

    The location you choose should:

    • Be convenient and easy for your clients to get
    • Have ample parking available.
    • Have public transport options nearby.
    • Be spacious enough to fit everybody in comfortably.

    You should also make a note of other yoga studios in the area. If there’s lots of competition in the suburb, it may be difficult to pick up new clients. Consider looking in a location where the demand for yoga studios is there but the competition is sparse.

    With all this in mind, you also need to choose a location that’s within your budget. Be prepared to compromise on a few of these elements if your budget is tight.

     

    Insurance

    Whether you plan to own and run a brick and mortar studio or if you only plan to teach classes now and then, insurance is necessary. Insurance will protect you just in case any of your clients become injured because of your classes.

    Professional liability insurance, as well as property and contents insurance, will be needed when owning a yoga studio. When looking to purchase insurance, seek legal advice and always shop around to find a policy that suits you for the right price.

     

    Promotion

    Yoga studios are hugely popular right now. With so much competition around, it’s vital to stay ahead of the game by implementing marketing strategies of your own!

    Opening a yoga studio doesn’t mean that people will show up for your class. A solid marketing strategy is needed to get your business name out there. This lets people know that your business exists, and what your business is all about!

    Man holding mobile with fitness app
    A key element of your marketing strategy is having a website in place and building up a decent online presence. Within your website, potential clients should be able to find everything they need to know about your studio and classes. You could even make it easier for web visitors to join your classes by implementing an online sign-up and booking process.

    Some other great ways to promote your yoga studio include:

    • Creating Social Media accounts for your yoga studio and implementing social media advertising.
    • Utilising SEO best practices to rank on google and promote the website further on Google via AdWords.
    • Letterbox drops, fliers, coupons, specials and competitions.

     

    Yoga Studio Management Software

    Have you thought about how you’re going to manage and organise members and classes effectively? Every yoga studio needs reliable yoga studio management software to do this.

     

    At Clubworx, we’ve worked hard to create a yoga studio management software that’s intuitive, easy to use, and has all the features your looking for to make owning and running a yoga studio a lot less stressful. If you’re serious about starting your own yoga studio, make sure management software isn’t left off the to-do list because it will save you time and money in the long run.

     

    Owning and running a successful yoga studio is hard work, but it’s a rewarding venture for many. As long as you keep this advice in mind, there’s no reason why you can’t enjoy a long and prosperous career doing what you love.

     

    Why not get your free trial today! Clubworx Logo SVG

  5. The Importance of Lead Generation for Fitness Clubs

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    Generating leads has to be one of the most vital steps in any sales and marketing process. Whether you’re running a gym, PT or martial arts studio, you should really consider including this key element into your marketing strategy, because it’s bound to drive further growth and success for your business.

    So why is lead generation so important, particularly for fitness clubs?

    In this article, we will explain what lead generation is, how you can take advantage of it and why it’s so essential in the fitness industry today.

     

    Lead-Generation-Business-Funnel (2)What is Lead Generation?

    Lead generation is the process of collecting names and contact information from qualified prospects by capturing interest in a product or service. This contact information can then be used to convert these prospects into customers.

    Essentially, it’s about getting new customers through your doors. And what business wouldn’t want to take advantage of that?

     

    How do I Generate Leads?

    There are so many ways to generate leads, many of which you’re probably using now such as newsletters, brochures, telemarketing or tradeshows, but there are even more opportunities available to you in the digital space.

    The very best way to generate leads online is by implementing landing pages. Unlike a standard web page, the sole purpose of a landing page is to capture a visitor’s information with a form, and it can be either a page already on your website or a standalone page created for a particular marketing campaign.

     

    How Do I Create a Landing Page that Generates Leads?

    To create a great landing page that generates leads and will bring you more business, there are a few key features to keep in mind:

     

    landing-pageConcise & Compelling Content – Make sure to keep the content as short and sweet as possible. Think bullet points instead of large paragraphs, and pictures or video instead of text to get your point across. You want to ensure your value proposition is clear and the content is easy to read. The content must also be written in a way that will convince your audience that the proposition being made on your landing page is the right choice for them.

     

    Lead Form – The most important element for any landing page is the lead capture form. The form should be visible and easy to fill in with only the ‘name’, ‘phone number’ and ‘email’ to fill out in most cases. The fewer fields there are to fill out, the more leads you’re likely to get.

     

    Call to Action – A clear call to action needs to be on the page to encourage visitors to fill out the form. After reading the content and call to action on your page, every visitor should know exactly what they will get after submitting their details and they should feel compelled to take action. It also helps to include content that adds credibility to your claims such as testimonials and reviews from current members.

     

    design-landing-pageSimple Design – The design should be simplistic and the form should be the hero of your page. You must also make sure there are no extra links on your landing page that could distract from the ultimate goal of filling out the lead form.

     

    Split Test – It’s also a great idea to split test your landing pages and change elements of each landing page to see which one performs better. This may include changing the headline, colours, fonts or the copy. For example, you may discover that a red ‘submit form’ button gets more clicks than a blue button, or perhaps one heading grabs the attention of your visitors more than another.

     

    How the Fitness Industry Can Use Landing Pages to Generate Leads

    No matter what fitness business you’re in, you can get a lot of benefit out of landing pages. But to reap these benefits, you first need to figure out exactly what you want the landing page to achieve.

    Many gyms often opt for landing pages with the goal of gaining gym membership signups. In this scenario, customer and credit card details are collected. However, most people are wary of signing up to things and handing over their personal details right away, which is why a more subtle approach is often a good place to start.

    One of the best ways to approach a lead generation marketing campaign with a landing page is to ensure a visitor will only need to fill in their name, email address and/or phone number in return for receiving an offer that’s valuable to them.

    Keep in mind that whatever you’re offering in return for personal details must be of value to your audience. There are so many ways you could approach this in the fitness industry. The offer you provide could be a downloadable guide full of workout or diet tips, a free consultation or a voucher for a discounted workout session for example.

    Depending on the type of fitness business you’re in, you may also want to implement multiple landing pages. For example, if you’re a fitness centre that runs various types of group fitness classes, one on one coaching and more, you may like to create a separate landing page to focus on each service area.

     

    How Do You Get People to Visit Your Landing Page?

    If your fitness studio already has a strong social media following, make sure you leverage this audience for your landing pages, and if they’re passionate about your brand, they may even spread the word about your offer by liking, sharing or commenting on your landing page post.

    Often, however, advertising online is the way to go to get the level of awareness you need. A Google AdWords or Facebook ad campaign can drive highly qualified and targeted visitors to your page. If you’re wondering how much to spend on your online advertising campaign, keep in mind that each new lead is a potential new member, so make sure your ad spend is comparative to the number of new members you hope to gain from your lead generation campaign.

     

    Collect Leads with Clubworx

    Athletic woman talking with fitness trainer at the gymOnce you have your lead generation strategy sorted, you’ll be glad to know that Clubworx will be able to help make the lead generation process even easier!

    We’ve been busy working away on a brand new feature that connects your lead generation landing page to our Clubworx dashboard. That means any leads generated through this page will be collected and stored in the Clubworx CRM for you to access at any time.

    Watch this space for further updates on when this new feature will be implemented in the Clubworx software!

     

  6. How to Start A Gym

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    5 Top Tips to Help You with Starting a Gym!

    It cannot be denied that Australians have an ever-increasing passion for all things fitness and health, and with 63% of all Australian adults either overweight or obese, it’s more important than ever that we have access to gyms and health clubs that allow us to combat this growing epidemic.

    If you are in the process of starting your own gym and have some questions how to start your own gym, then we can tell you that you are in the right place! We have created a list of some of the critical elements that you need to consider to ensure that your new gym is going to be successful.

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    1. Think about the location of your gym

    While it might be awesome to snag a cool back-alley warehouse and fit it out to be the perfect gym space, it’s not going to be very successful if it’s hard to get to or if there’s no parking for your members. You need to think about the space of your gym just as much as you think about the location. Consider things like:

    • The proximity to the local population
    • What your rent will be for the area, and if it’s possible to get a better location for slightly more (this may pay off with increased membership!)
    • What the demographic is for the region you are looking to set up in

    The location of your gym needs to speak to the people you are aiming to target, and you’ll find that many of the established gyms have this kind of positioning nailed down. A gym targeting after-work users will, surprise surprise, be in the city! Conversely, a boxing gym that wants to get people in the suburbs to use the space will obviously be in a location that is accessible and convenient for their target market.

     

    2. Thinkabout your competition

    Getting Back To Basics With PushupsWhile you don’t need to avoid competition – and in fact, competition can be great for business provided that you fill a niche – you just need to know who your competition is and what they offer. When you understand the competition in your marketplace, you’ll be able to find any gaps in the market, which means that you can convert prospects into members easier with targeted campaigns.

     

    3. Think about your members

    While you might know who you want to target, you have to make sure that you know where they hang out in your local area. You don’t want to catch every prospect but you do need to meet the requirements of your target market and to attract the right people with your marketing.

     

    4. Speaking of marketing…

    Get Fit Activities Fitness Exercise Health Sports Gym ConceptYour budget and innovation are going to be the key features in dictating how you speak to your potential clients. The options are pretty much endless for you, whether you want to partner with an influencer, get a health food store onboard, or use a local event to get your name out there.

    Because the options are practically endless, it’s vital for your bottom line that you understand your audience so that you can target your marketing effectively.

    Great marketing can make or break your business – and this is particularly true when it comes to the fitness industry.

     

    5. Think about your technology

    We’re going to assume that you will be inundated with a deluge of new members thanks to you following the above steps, but how are you going to manage them all? You need to think about how you’re going to manage your gym software and to collect payments. We offer an easy-to-use gym software solution that makes managing your clients and customers simple.

    If you’re serious about gym success, then you’re sure to succeed. Be sure to examine everything on this list thoroughly, have a business plan and always check for ways to improve.

  7. Clubworx Smart Forms & Waivers are integrated with Ezidebit

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    Introducing Smart Forms & Online Waivers integrated with Ezidebit. What’s this you say? These are fully customisable, online forms that will streamline your registration process, save you lots of time usually spent on data entry and filing paper forms, and help you make a great first impression with new members.  Imagine a single form that captures your members’ details, payment information and has them sign your membership form and waiver release.

    Clubworx has partnered with Ezidebit to offer our customers reliable automated direct debit payments. Now, when you use the Clubworx / Ezidebit solution, your Smart Forms and Waivers will do all the cool things we have described here, and, they will have the added ability to accept credit and debit cards and bank account details securely.

    Sound like something you could use? We thought so! Here’s how they work:

    1. Smart Forms and Waivers are VERY easy to set up, and you can fully customise each form with your own terms and conditions, waiver release notes and branding. You’ll be able to create unlimited waivers for your studio.
    2. Your new members can sign up straight from your website, any time of the day or night regardless of what your opening hours are.
    3. Or use this as a face-to-face opportunity thanks to our pre-filled waivers as a paper-free, super sign up process in your studio.

    And as an additional benefit, these waivers are mobile responsive and so they are perfect for use on mobiles and tablets.

    Signing up families has never been this easy. Your members can sign up individually or on behalf of their dependents. Clubworx takes care of creating the contacts, relating them as family members, and assigning the memberships and payments for you! No double handling.  One single form.  Simple.

    Your members will LOVE the beautiful digital signature panel so they can sign up right there, from their mobile, tablet or PC.

    Call us today to book a demo or to help you set up your new Smart Forms & Waivers.

  8. 5 Reasons You Need to Move from Your Spreadsheets to Martial Arts Software

    Comments Off on 5 Reasons You Need to Move from Your Spreadsheets to Martial Arts Software

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    Running a martial arts dojo can be a lot of fun, but it can also be quite the headache – especially if you’re using the wrong software. Spreadsheets certainly do have their time and place, but they aren’t the best option for managing your information as your dojo grows.  Tracking attendance, payments and gradings become almost impossible once you pass 40 students.  This is where Martial Arts Software can help you.

     
     
     
     

    Here are the pros and cons involved with spreadsheets and martial arts software.

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  9. How to Run a Successful Free Trial for Your Martial Arts Studio

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    If you really want to show off your dojo and everything you have to offer, a free trial is by far the best way to go about it. You can host an open house or offer a free session – whatever works best for your schedule. No matter which type of free trial you choose, there are a few things you need to keep in mind to ensure its success.

    #1 – Advertise Everywhere

    If you want to actually bring people through the door with your free trial offers, then you’ll need to let people know that you’re offering one. You can do this in a number of ways, but some of the best involve things like search engine optimization, blogs, Facebook posts and ads, and even flyers scattered through the community. Discover your demographic, and then put notifications where these people will be. Make sure you’re asking them to set up an appointment for their free trials so you can keep better track.

    #2 – Use It as an Opportunity to Show Off

    The entire purpose of giving people a free trial is to show them what you have to offer and interest them enough to become paid customers. Make sure that you’re putting your best face forward during your free trials. One of the absolute best ways to do this is to have your free trials come in only on one day of the week. You can ask your best teachers and students to attend that day in order to provide the newcomers with the best possible experience. Be careful that you don’t go too overboard. After all, you don’t want to give the people visiting on a trial basis the wrong impression.

    #3 – Make the Experience a Seamless One

    You’ll need to make sure that you organize everything very carefully. Gather information from the people who want to participate in the free trial, and ask them to sign any waivers you may need for legal reasons. Discover which classes these individuals are interested in and which ones they’ll actually attend. Following the free trial session, gather feedback from both the student and the instructor to discover how things went and whether that particular student will fit well with that instructor, or even whether another instructor would be better suited to help that student.

    #4 – Manage the Process Carefully

    It is up to you to manage the experience from the standpoint of both the dojo and the student. After all, it is your goal to convert people to paid members, so collecting feedback is vital. When students join as members, ask them why they chose to do so. You can focus on these things in the future. Be sure that you also ask those who chose not to join what ultimately turned them away. This gives you something to think about in the future.

    #5 – Use Systems to Streamline Your Free Trial Process

    Your prospective clients should see the times available for a Free Trial from your website.  They should be able to book in themselves.  Your system should collect the details necessary for them to attend.  Clubworx software for Martial Arts dojos provides you with a workflow for managing your Free Triallers.  It all happens automatically and provides makes your business look professional to prospective clients.  After all, systems are there to make your life easier.  Playing phone tag to book someone in for a free trial is not the best use of your time.  Call us to show you how to manage Free Trials through Clubworx.

    Get Started Offering Your Free Trials Today

    A free trial is a fantastic way to get people in the door to see what happens in your dojo on a day-to-day basis. It gives them an opportunity to actually experience what you have to offer. It’s up to you to stay organized, to manage things, and to collect the feedback that will help you and your students the most.

  10. Clubworx Product Release – Smart Forms & Waivers

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    Clubworx just released a cool new way to sign up your members.

    Introducing Smart Forms & Online Waivers. These are fully customisable, online forms that will streamline your registration process, save you lots of time usually spent on data entry and filing paper forms and help you make a great first impression with new members. Sound like something you could use? We thought so! Here’s how they work.

    Smart Forms and Waivers are VERY easy to set up

    You can fully customise each form with your own terms and conditions, waiver release notes and branding. You’ll be able to create unlimited waivers for your studio to suit different purposes. You may have insurance forms, memberships or forms that specifically for free triallers of your studio. You can create and add custom memberships or class passes to your waivers.

    New members can sign up straight from your website 

    You don’t have to limit your selling time to your opening hours. Make your sign up forms available on your website and let your new members sign up while you’re sleeping!

     

    Mobile Responsive

    Our waivers are of course mobile responsive so they are perfect for use on mobiles and tablet as a paper free, professional sign up process in your studio. AND you can say good-bye to paper files, clip-boards and filing cabinets. 

    Signing up families has never been this easy.

    Your members will have the option to sign up individually, or on behalf of their dependants. Clubworx takes care of creating the contacts, relating them as family members and assigning the memberships and payments for you!

    Your members will LOVE the beautiful digital signature panel so they can sign up right there, from their mobile, tablet or PC. It’s so user-friendly.