Mindbody & Zen Planner are quite popular amongst fitness club software platforms and if you’re looking to use a fitness club software for your business then chances are you would have come across these brands during your search.
Here we’ve put together some of the most important features and integrations that are used by most fitness club owners and compared Zen Planner vs Mindbody to help you understand which platform gives you the most value for your money; as well as show you how they stack up against the Clubworx fitness club software.
*Note: Platform features, integrations and pricing as of November 2019
The Clubworx Suite does more than just help manage your fitness business, it takes it to new levels with industry leading software, a beautiful website, digital marketing and stellar customer service. Clubworx offers support to actually get your business leading at a much lower cost when compared to Zen Planner & MindBody.
The all-in-one fitness business software includes easy-to-use tools for membership management, scheduling and integrated payment processing, as well as automated email and Integrated Websites that help you keep in touch with members. Clubworx have a global family of clients connecting the world to wellness and offer software that grows businesses and also supports you to exceed your goals. Clubworx emerged from the simple idea that fitness club owners deserve the time to focus on what matters most and our software has linked hundreds of passionate health, wellness, and beauty professionals to the millions of clients they serve.
Most important features health club owners look for in fitness club management software
Customer support is quite literally the backbone of any fitness business which is why choosing the right fitness software provider that offers terrific customer support is essential to any successful fitness business owner.
A unique custom branded member portal integrated fully with your gym management software is the perfect opportunity to stay connected with your members, only if it includes the following:
- Digital Contracts and Waivers
- Easy Online Membership Sales and Engagement
- Email and Text Management
- Real-Time Reporting
- Attendance Tracking
- Automated Reservations and Scheduling
- Invoicing and Payments
The dashboard is your one-stop shop for everything you need. It’s the first place you will go to when using a fitness club management solution. A dashboard should be user-friendly, streamlined and facilitate a fast-learning curve for employees, so ensure the fitness software you choose is the one you want at the center of operations and management. Membership management is a crucial feature of any gym management software when bringing in new members and retaining existing ones; it is the bread and butter of a fitness club software system. One of the main reasons to use a management platform is to serve your members better and ensure they keep coming back to the fitness club and renew their membership when the time comes. Members should be able to access their membership history, book training sessions, and classes, and pay for bookings all through the fitness software system.
Member check-ins which are normally done at the front desk by staff can now be done through the system, making much more efficient use of employee’s time so ensure that the software has this to offer too.
As well as provide members with an easy-to-use system to make their life easier, membership management means you can access several features all from your dashboard. Losing paperwork will no longer be an issue as files and contracts can be stored electronically on the system. Being able to access this information from wherever you are is vital. In today’s world, fitness management software should be accessible from your mobile device or tablet while you’re on the go. Instead of taking bookings on the phone or replying to simple queries over email, members can find what they need through the software platform without making a call. Employees should be able to view and update member information easily.
Processing payments is crucial in any business; it’s how you get paid and how the company stays in operation so, having a payments option is an essential feature when choosing the best fitness management software. You should look for a system that can handle global payments with ease using different payment options such as direct debits, debit cards or credit cards by creating payments options, you provide members with more flexibility, improving their overall experience. So, ensure you can allow members to book, pay for, and keep track of classes and membership plans on their mobile device. Your fitness management software needs to be integrated with your social media and your website to allow users to pay and book in fitness classes and keep track of their membership. Whether your member is on their phone or a computer, it should be effortless for the user across all channels.
Optimal functionality and usability in fitness management software is definitely essential to the running of the business and the platform should provide a comprehensive solution for fitness club owners, employees, and members.
Fitness Club Software Feature Definitions
An API (Application Program Interface) allows your system to access the data stored inside the software platform and provides mechanisms to manage your portal as well as ways to get course and student data.
Activity Tracking feature allows clients to personally enter and compare results for their workouts while providing members the capability to enter and view their performance on their mobile devices.
You can set up and save the default price, duration and list staff availability settings for your most popular services. You can also choose to publish your appointment types on your member website and allow members to book appointments for those services online.
Attendance tracking is used to display the client’s visits and what pricing option the clients used to pay for their visit. It will also show what has been earned when a client has attended a class or appointment.
Email integration allows – Tracking email opens – Get internal notes with information on when the email was opened – Automatically update the internal custom field when the client opens the email – Add ‘unseen’ and ‘seen’ tags to tickets to let you create views to identify problem tickets.
SMS integration allows you to receive enquiries and respond to support tickets via SMS which means you can contact customers on the go from anywhere.
Ability to accept payments using credit cards, debit cards, and electronic funds transfer (EFT/ACH). You can also record that a payment was made using cash, check, or any other payment method you wish – all within the software.
Member Registration Management
Member registration management includes priority booking access and purchase discounts. Once you’ve set up memberships, the second step is to attach these memberships to pricing options.
Member Portal Management
Member portal allows your members to reserve classes, log workouts, update payment information and pay bills, interact with other members and much more all in one spot.
Multi-Location (Multi-Club) Management
Multi-club owners can run real time consolidated and comparative reporting and track member attendance at various locations. It is designed for fitness club owners that have multiple locations and want to be able to manage staff per location.
Popular Fitness Club Software Integrations
Social media is a tremendous way to increase exposure and traffic for your business, create loyal customers, and generate leads and sales.
Google Analytics is one of the most popular digital analytics software which most fitness software platforms have integrated into their systems.
Mailchimp has email marketing, ads, landing pages, and CRM tools to grow your business on your terms.
Stripe is a web application that allows merchants to accept credit card payments through their websites. Stripe is similar to Braintree Payment Solutions in that it does not charge any setup fees, monthly fees or monthly minimum fees.
WordPress is, by far, the most popular open source Content Management System (CMS), used by approximately 75 million websites. Thousands of plugins and templates power a flexible and simple interface, which reduces development costs and deployment time.
Zapier is the glue that connects more than 1,000 web apps the Zaps are Workflows that connect your apps, so they can work together. Zaps Start with a Trigger—an event in one of your apps that kicks off your workflow.
Constant Contact, Inc. is an online marketing company offering email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools, primarily to small businesses, nonprofit organizations, and membership associations.
AWeber develops and runs an opt-in email marketing service used by over 120,000 small businesses, bloggers, and entrepreneurs around the globe.
GoCardless is an online tool which makes it easy for your regular customers to pay you by Direct Debit. Direct Debit is a well-known and trusted payment method globally.
Infusionsoft by Keap is a powerful CRM & Marketing Automation platform that helps you scale your business efficiently so you can grow. Importing contacts in infusion soft is easy.
Squarespace is ideal for creating professional websites. It has the best quality designs and features on the market, and while it can take a little getting used to, the final results are worth your patience.
What type of businesses would fitness club software suit?
It would be beneficial for larger fitness businesses for example multi-location fitness clubs and franchises to use any of the fitness software platforms listed here, as they can keep track of staff or even inventory in the different locations.
Which fitness club software is the best?
Two of the most popular choices out there for fitness businesses are Zen Planner and MindBody, with both offering amazing features and high-grade technology. Pricing can be a make-or-break issue, your time is valuable, and these services still cost a fraction of what you’d pay an assistant to do the work for you.
Zen Planner is pretty straightforward. It’s based on the number of active members your fitness business currently has, and it includes the cost of payment processing (which saves you $$$ in fees).
Mindbody – rather than a members-based fee structure, your monthly subscription is based on which features you choose.
Clubworx fitness club software takes the cake! It is packed with useful features and costs much lesser than most other fitness software platforms. Talk to a Clubworx representative to see how we can offer a fitness software solution to suit your business’ needs.
Sign up for a free trial and put the Clubworx fitness software to test!