

First impressions count. Your website is usually the first experience or impression a (potential) member has of your business. A poorly designed website can give the wrong impression and mean that you miss out on a chance to get new members. Today we’re going to look at what actually makes a bad website so that you can do...well..the opposite!

When you’ve been involved in the development of as many small businesses as I have, you see a lot of websites — and a lot of website building mistakes. If you’re building a website for your martial arts dojo, PT Studio, affiliate box or fitness center, here are some of the most common mistakes and how your fitness business can avoid them:

The number one reason most businesses fail is because they expect the customers to find them. In reality, it’s a business’s job to find customers. When you own a business, opportunity doesn’t knock—you have to go out and find it. Here are three tips to help you generate more leads for your Personal Training Studio:

The need for a website for your fitness center cannot be overstated. With a dedicated website you can market your gym, generate, capture and convert leads and manage online bookings - boosting your online visibility and offline business at the same time.
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Going online is perhaps no longer an option but a necessity for businesses aiming to grow and expand their customer base at a faster pace.

Everyone loves a fitness challenge. How many viral push-ups, running, squats challenges have we seen during COVID-19? So popular. So much fun.