Our articles

We give you the best tips and tricks to optimise your fitness business whether you're new to the game, an industry legend or just a passionate enthusiast.

I'm interested in..

Sales + marketing

How to set up business goals for your gym in 2022

Learn what you can do to increase revenue and create sustainable growth for your gym in 2022.

Member management

How to navigate vaccine mandates as a business

Find out how you can support your employees and members at your gym, studio or dojo as COVID-19 vaccination rates go up.

Sales + marketing

What is kettlebell training?

From ancient farming tool to effective cross-functional trainer, learn why kettlebells are so popular today.

Sales + marketing

Promoting your dance studio during a pandemic

Even if you can’t do classes in person, there are many ways you can keep your dance community alive and twirling during a pandemic.

Sales + marketing

5 easy intro offers for your gym or dojo

Clear the hurdle of attracting new members to your gym or dojo with these 5 simple promotional ideas.

Sales + marketing

How to pivot your gym or studio during a pandemic

You don’t need to reinvent the wheel during a pandemic. Explore ways to not only survive but grow your gym or studio during challenging times.

Sales + marketing

5 tips for building a studio website

Whether it’s for booking classes or educating clients on training and technique, it’s important to have your dojo or studio website working seamlessly.

Sales + marketing

What to focus on during a crisis for business owners

A crisis can test a leader. So what can you focus on as a business owner during a crisis to come out stronger on the other side? Find out now.

Member management

6 must have features for your membership app

Use this checklist to make sure your membership app is performing for both you and your customers.

Sales + marketing

5 reasons you need a custom branded membership app

Set yourselves apart from your competitors and improve your connection with customers using a custom-branded membership app.

Member management

6 reasons why your gym needs a mobile app

Find out how custom mobile apps help gym owners stay in touch with and retain members, manage schedules and increase branding opportunities.

Member management

How to find the best dance studio software

Finding the right dance studio software can help streamline your processes and improve the experiences of your students.

Sales + marketing

How to find new students for your dance studio

Discover how to mix traditional and digital techniques for finding new students for your dance studio.

Starting a business

10 Of The Biggest Fitness Trends of 2021

The world of workouts changes a fair bit in the last two years. Take a look at some of the most biggest fitness trends to invigorate your exercise plan.

Member management

How To Teach Martial Arts To Children

Martial arts is one of the fastest growing sports for children. Why not extend your martial arts portfolio to teach kids? Find out how now.

Starting a business

How To Write A Martial Arts School Business Plan

Explore this comprehensive guide to writing a kickass business plan for your dojo now.

Member management

Is It Safe To Work Out In A Gym During Covid-19?

If your members are anxious to return to the gym after a COVID-19 outbreak or lockdown, discover a few tips to help give them confidence now.

Member management

How To Run An Outdoor Fitness Class During COVID

Outdoor workouts are here to stay – check out what you need to make the most of the trend now.

Starting a business

Lodging A Tax Return For Your Fitness Business

Want to know more about lodging a tax return for your business? Discover top tips and what your fitness business can claim this end of financial year.

Member management

3 Pro Strategies For The Ultimate Post-COVID Gym

Download our handy e-book to with tips and advice on discover how to run a successful gym. Lift your fitness business game now.

Sales + marketing

How to Be a Successful Personal Trainer

Smashing your personal training career goals is easier than you think. Master these 8 handy tips and you’ll be a successful personal trainer in no time.

Sales + marketing

10 of the best fitness industry blogs and websites

Keep up to date on the latest trends with our top fitness industry blogs and websites for gym owners. Read on.