Dojos

We give you the best tips and tricks to optimise your fitness business whether you're new to the game, an industry legend or just a passionate enthusiast.

Sales + marketing

How to run a successful SMS marketing campaign for your gym or fitness business

So you’ve decided to use SMS or text-message marketing to reach your customers? Fantastic! The next step is actually kicking off the campaign and creating your messages. 

Sales + marketing

What is SMS marketing for gyms and the fitness industry

In today's fast-paced and digitally connected world, SMS (or text-message-based) marketing has emerged as a powerful tool for gyms and those in the fitness industry.

News

How AI can change the fitness industry

Unless you’ve been living on another planet you’ll be aware that artificial intelligence (AI) has emerged as a powerful tool with the potential to revolutionize many industries, and the fitness industry is no exception. 

Starting a business

Is the fitness industry profitable in Australia

As the pursuit of a healthy lifestyle gains traction, the fitness industry has experienced significant growth worldwide, including in Australia. 

Sales + marketing

5 health and fitness business ideas

With technology-driven innovations and evolving customer preferences, fitness entrepreneurs are constantly seeking new and creative ways to capture the market's attention.

Sales + marketing

Do you need a website for your gym?

In today's digital age, having a website is essential for any business, including a fitness business.

Sales + marketing

Creating a gym pricing strategy for your gym

A well-planned pricing strategy is crucial to the success of any gym or fitness centre. We’ve taken a look at how to set one up and some tips to getting it right for your business. 

Starting a business

6 reasons you need gym management software

As a gym owner, managing your gym can be a challenging task. Here are some reasons why you need gym management software.

Member management

Transform your Fitness Business with the Clubworx App

If you run a gym or fitness studio, using Clubworx software is a game changer in managing your business operations from anywhere in the world.

Member management

How to find the best fitness and gym management software (What business owners need)

When starting a fitness business it can be overwhelming to choose the right tools to help you optimise your time, but management software is a crucial component of running a gym or fitness business. 

Sales + marketing

How do you attract kids to martial arts class

Martial arts offer a host of physical and mental benefits for kids, including improved fitness, discipline, self-confidence, and focus. 

Sales + marketing

6 ways to grow your fitness business in 2023

Growing your fitness business takes time and effort but with the right strategies you can attract new clients and retain existing ones.

Member management

Top features to look for in your gym management software

For gym owners, managing the daily operations of their business can be a daunting task. Fortunately, with the advent of gym management software, this task has been made easier.

Member management

Kids Sports Program for Fitness Clubs: How to Redeem Government Vouchers

Clubworx has made it easy for fitness businesses to accept these vouchers. 

Sales + marketing

The complete guide to Instagram marketing for your fitness business

Instagram has become the must-have tool for digital marketing and its importance in the aim of achieving new leads can’t be overstated.

Sales + marketing

Black Friday ideas for fitness businesses

Sales seasons are great times to consider sales and promotions as consumers tend to already be looking for bargains.

Sales + marketing

How to stand out from other gyms in 2023

When it comes to running a business it’s impossible to overstate the importance of standing out from the crowd to maintain existing clients and attract more. 

Sales + marketing

Everything about boutique gyms and their future

Boutique gyms have been around for a while now but what exactly are they and how are they different to a regular gym?

Starting a business

How to market to different types of people at the gym

Want to be more customer-inclusive in your gym marketing? Consider how to market to different gym-goers.

Member management

What types of insurance should you have when running a dojo or gym?

Insurance can be a dry subject for gym owners. But operating a gym without it can be risky. Know the different types of insurance and why you might need them as the owner of a dojo or gym.

Sales + marketing

Should you use free trial memberships or discounts for your gym?

It can be hard to know what works when taking on marketing strategies for a gym, studio or dojo. The competition is all doing similar free trials or discounted rates for new members, so which works better?

Sales + marketing

How to set up business goals for your gym in 2022

Learn what you can do to increase revenue and create sustainable growth for your gym in 2022.