Want to be more customer-inclusive in your gym marketing? Consider how to market to different gym-goers.
Deciding to start your own yoga studio is exciting, and while there are plenty of steps to take before you begin booking out your first class
So you want to start a Martial Arts business? Learning a martial art takes willpower, discipline and persistence. Guess what! Those are the exact things you need to succeed in a business too. So running a dojo should be a cakewalk for an accomplished martial artist, right? Sadly, success as a martial artist does not
If you've ever been interested in martial arts, then you would also be aware that there are a lot of different varieties out there. Some are designed as sports, others for meditation, and then there are, of course, some martial arts that focus purely on self defense. Choosing the right martial art for you depends on what you actually want to do with it.
In our Part 2 article, we’ll be concentrating on developing actionable goals to create a market fit for your dojo, and how to successfully advertise yourself. We’ll be covering the basics of online and offline client-building, as well as a couple of insider tips to help you skyrocket to success.
So when deciding what fitness classes your gym offer, the key focus should be on what your customers and potential customers would want.
A business is as good as the employees who work within it. Here we'll go through what you need to consider to make sure you hire the right people for your fitness business, while at the same time steering clear of some of the more common pitfalls in the industry.
No matter what type of fitness business you run, chances are, you are the cheerleader and motivator for your clients.
Amongst all of the advice that well-meaning parents and friends and spouses give when they find out you’re starting your own business, you’ve probably heard, “Hire someone better than yourself.” This is one tip that you should definitely follow. Your business is your baby, and like a baby, you wouldn’t just put it in the hands of any random person.