Yoga studios

We give you the best tips and tricks to optimise your fitness business whether you're new to the game, an industry legend or just a passionate enthusiast.

Fitness Marketing

What is Nutrition Coaching and should you have it in your gym?

Improving mental and physical fitness has been a high priority for many in a post-pandemic world but, for many, nutrition can often be the forgotten element in the holistic health equation.

Fitness Marketing

How to stand out from other gyms in 2023

When it comes to running a business it’s impossible to overstate the importance of standing out from the crowd to maintain existing clients and attract more.

Fitness Marketing

Everything about boutique gyms and their future

Boutique gyms have been around for a while now but what exactly are they and how are they different to a regular gym?

Industry Trends

What is a yogi and how do I become one?

Want to get the most out of your yoga? Learn about what it's really like as a yogi

How to market to different types of people at the gym

Want to be more customer-inclusive in your gym marketing? Consider how to market to different gym-goers.

Fitness Marketing

Should you use free trial memberships or discounts for your gym?

It can be hard to know what works when taking on marketing strategies for a gym, studio or dojo. The competition is all doing similar free trials or discounted rates for new members, so which works better?

Fitness Marketing

5 tips for building a studio website

Whether it’s for booking classes or educating clients on training and technique, it’s important to have your dojo or studio website working seamlessly.

6 must have features for your membership app

Use this checklist to make sure your membership app is performing for both you and your customers.

Fitness Marketing

5 reasons you need a custom branded membership app

Set yourselves apart from your competitors and improve your connection with customers using a custom-branded membership app.

How To Run An Outdoor Fitness Class During COVID

Outdoor workouts are here to stay – check out what you need to make the most of the trend now.

Tax Deductions for Fitness Businesses in Australia: What You Can Claim in 2025-26

Want to know more about lodging a tax return for your business? Discover top tips and what your fitness business can claim this end of financial year.

Fitness Marketing

1-May-21

5 Tips For Marketing Your Yoga Studio For Mother’s Day

Mother’s Day is prime to market your Yoga Studio to your key target audience. These 5 tips can show you how. Find out more now.

Fitness Marketing

8 Numbers To Track For Your Fitness Business

We list some essential business statistics you should keep track of to monitor the health of your fitness business, and grow it.

Fitness Marketing

26/08/2020

How to (easily) run a live streaming fitness class

Although online fitness classes aren’t new (they’ve been around for a few years now), they've boomed because of COVID-19.

9/06/2020

Time to Reconnect Reflect & Relaunch as Covid-19 Restrictions Ease

News of restrictions easing has given gym goers worldwide a reason to rejoice and gym owners, some much needed relief. You’ve managed to keep your fitness business afloat through the Covid-19 storm with your online classes and constant engagement with customers

Fitness Marketing

24/04/2020

Live Streaming Fitness Classes

The Covid-19 outbreak has completely altered lifestyles, from the way we study, work and party to even the way we exercise. Due to social distancing and other restrictions in place, most gyms and fitness studios have had to close their doors, forcing customers to find ways to still stay fit

23/08/2019

How to Make the Most of Your Gym Business Analytics

If you’re running your gym without accessing and utilising analytics, you’re running your business blind.

9/08/2019

3 Ways to Easily Track Attendance with Clubworx

Tracking attendance with Clubworx gym software has never been easier.

18/02/2019

Top Things to Consider When Choosing the Perfect Venue for Your Yoga Studio

Deciding to start your own yoga studio is exciting, and while there are plenty of steps to take before you begin booking out your first class

Fitness Marketing

1/11/2018

Fitness Marketing Strategies to Promote Your Fitness Business

If you have started up your own fitness or personal training business, then you will already know that there’s a lot to get your head around: understanding clients, knowing what to provide to them, learning new things, and teaching them forward to your clients.