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Combat sports are more popular than ever—and it’s not just MMA getting all the attention. From centuries-old martial arts like Karate and Judo to modern hybrids like Brazilian Jiu-Jitsu and Muay Thai, each discipline offers a unique mix of skill, structure, and tradition.
Here’s how automating your fitness business can supercharge your operations, increase revenue, and improve member satisfaction.
The dojos that thrive year after year—the ones packed with loyal students, buzzing energy, and word-of-mouth referrals—they’ve cracked the retention code. So, what are they doing differently?
Running a dojo isn’t just about throwing punches, mastering kata, or winning medals. It’s a business. A community. A legacy. And while you might’ve started your martial arts school with dreams of passing down knowledge and changing lives, chances are, at some point, you’ve been blindsided by the business side of things.
There’s a perception that marketing small fitness and lifestyle businesses can’t be done effectively.
If you are a martial arts teacher and you want to provide the very best to your students, their caregivers, and even your potential students, then your website is a very important consideration.
With all of the different business and entrepreneurs online, it can be hard to keep ahead of the game and prevent your presence from being swallowed up by the competition.
Before the start of the new financial year is one of the best times to update your business plan.
Acquiring new students is important, but keeping them engaged is what sustains long-term success. Retention is the key to a profitable dojo, ensuring consistent revenue and a strong community. Many dojo owners focus on marketing but fail to develop strategies that keep students enrolled for the long haul.
So when deciding what fitness classes your gym offer, the key focus should be on what your customers and potential customers would want.
First impressions count. Your website is usually the first experience or impression a (potential) member has of your business. A poorly designed website can give the wrong impression and mean that you miss out on a chance to get new members. Today we’re going to look at what actually makes a bad website so that you can do...well..the opposite!