Sales + marketing

We give you the best tips and tricks to optimise your fitness business whether you're new to the game, an industry legend or just a passionate enthusiast.

Sales + marketing

42 Fitness Business Strategies to Turbocharge your Gym, Studio or Box

14/8/18

We've put together 42 activities from our most popular blogs to serve as a kind of checklist for your gym, box or studio.  If you have some other great strategies for growing your fitness center through marketing, sales, automation or member retention, we'd love to hear from you!

Sales + marketing

How to Run a Successful Free Trial for Your Martial Arts Studio

8/8/18

If you really want to show off your dojo and everything you have to offer, a free trial is by far the best way to go about it. You can host an open house or offer a free session – whatever works best for your schedule. No matter which type of free trial you choose, there are a few things you need to keep in mind to ensure its success.

Sales + marketing

5 Tips for Managing Prospects Better at Your Martial Arts Dojo

19/7/18

Moving a prospect or lead to a paid member is the job of your sales function. There are some myths about sales, but as your own progression as a martial artist, sales and selling is a discipline. It involves a process of persuasion and while there are some techniques and tools, ultimately, you will apply your own style to the process.

Sales + marketing

11 Instagram Tips to Market Your Yoga Studio

14/7/18

When it comes to marketing your yoga studio, there are several ways you can go about it. You can pay for ads on Facebook, you can write a weekly blog and advertise it, or you can post meaningful photos on Instagram to help capture the public’s attention. Here are 11 awesome tips to market your yoga studio on Instagram.

Sales + marketing

How to Build a Simple Sales Funnel

20/3/18

A sales funnel encompasses the journey you take web visitors through to try and convert them into a customer. A sales funnel can be as simple or complicated as you like, but in our example here,

Sales + marketing

How Your Fitness Business Could Benefit from Social Media and Event-Based Marketing

12/6/16

There’s a perception that marketing small fitness and lifestyle businesses can’t be done effectively.

Sales + marketing

Top 4 Website Features Every Martial Arts School Should Have for a Growing Business

5/5/16

If you are a martial arts teacher and you want to provide the very best to your students, their caregivers, and even your potential students, then your website is a very important consideration.

Sales + marketing

6 of the Best Ways to Keep Your Fitness Social Media Pages Looking Professional

1/4/16

With all of the different business and entrepreneurs online, it can be hard to keep ahead of the game and prevent your presence from being swallowed up by the competition.

Sales + marketing

How a business plan can help you grow your fitness business

4/3/16

Before the start of the new financial year is one of the best times to update your business plan. You’re over the start of year rush, and that means it’s easier to set aside the time to actually give the business plan a proper spring clean. Now is the best time to think creatively, and really look at your business and how to tackle the year ahead.

Sales + marketing

Creating Websites For Fitness Businesses That Get New Members!

17/8/15

First impressions count. Your website is usually the first experience or impression a (potential) member has of your business. A poorly designed website can give the wrong impression and mean that you miss out on a chance to get new members. Today we’re going to look at what actually makes a bad website so that you can do...well..the opposite!

Sales + marketing

4 Website Building Mistakes to Avoid in your fitness business

17/8/15

When you’ve been involved in the development of as many small businesses as I have, you see a lot of websites — and a lot of website building mistakes. If you’re building a website for your martial arts dojo, PT Studio, affiliate box or fitness center, here are some of the most common mistakes and how your fitness business can avoid them:

Sales + marketing

4 Mistakes to Avoid in Building your Personal Training Studio Website

17/8/15

It is no secret that the fitness industry is booming. Greater health consciousness has led to more and more people taking to gyms and fitness centers worldwide. Having said that, certain personal trainers are more in demand than the others. Besides their greater client involvement skills, there is one important factor that marks their business as different from the rest and that is their business website.

Sales + marketing

5 Tips to running a successful Affiliate using your Box Software

17/8/15

<p>With more than 10,000 Affiliate Boxes around the world, how can you tip the scales in your favor and run a successful box. Check out these 5 tips for growing a fantastic affiliate box! 1 - Offer Free Classes Most affiliate boxes offer at least one or two free classes each week to draw the </p>

Sales + marketing

3 Ways Your Martial Arts Software Can Help You Convert More Members

17/8/15

Sometimes business is easy. A new person walks in your door, asks to join your martial arts studio or dojo, and signs up there on the spot.

Sales + marketing

How to build a fitness empire with lead nurturing

17/8/15

Leads are oxygen for your business. If you are not generating leads through word of mouth, your website or some form of direct marketing then your business is in trouble. But it's not about how big your list of leads is, it's what you do with them. Basically all leads fall into 3 basic

Sales + marketing

What is the one great thing you do in your fitness business?

17/8/15

I've been fortunate enough to spend the last couple of months in San Sebastian, Spain. As well as being a beautiful part of the world, San Sebastian is famous for its Pintxos Bars. They are everywhere in the old town of San Sebastian. The thing about these Pintxos Bars is that you often go to one bar which is famous for its pork dish and another bar for its mushrooms or another bar for its dessert. You get the idea.

Sales + marketing

Use Your Passion to Turbo-charge the Growth of Your Martial Arts Studio

14/8/15

It’s easy to tell when someone LOVES what they do. On a recent holiday, I got to see first-hand how a passion for what you do gives your businesses an advantage.

Sales + marketing

Tips for Generating More Leads for Your Personal Training Studio

14/8/15

The number one reason most businesses fail is because they expect the customers to find them. In reality, it’s a business’s job to find customers. When you own a business, opportunity doesn’t knock—you have to go out and find it. Here are three tips to help you generate more leads for your Personal Training Studio:

Sales + marketing

7 Tips For Using Facebook and Instagram to Drive Leads to Your Gym

14/8/15

With a whopping 1.44 billion monthly active users (as of April 2015), Facebook is the most popular social network in the world today. The average user spends 21 minutes on the social giant every day, sifting through photos and videos on their newsfeed. With more than 300 million monthly active users, Instagram is the most popular photo-sharing network in the world.