Welcome to 2025, where the fitness industry is booming with premium boutique studios, high-ticket transformation programs, and members who expect more than just access to a squat rack.
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Starting a combat sports gym is an exciting venture that combines passion, discipline, and community. Whether you're an experienced martial artist or a fitness entrepreneur, launching your own fight club involves more than just mats and gloves.
Growing a combat sports gym takes more than sweat and sparring—it requires a strategic approach to marketing, community-building, and operations.
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You didn’t open your studio or gym to become a full-time administrator. You opened it to build a community. But here’s the thing — if you don’t really know who’s walking through your doors each day, you’re missing the opportunity to serve them better and grow your business faster.
If you're a fitness business of ANY kind and want to get that competitive edge, The Business Of Fitness is launching soon especially for you! A fountain of industry specific business tips, tactics and strategies that you will wonder what you ever did without.
If you really want to show off your dojo and everything you have to offer, a free trial is by far the best way to go about it. You can host an open house or offer a free session – whatever works best for your schedule. No matter which type of free trial you choose, there are a few things you need to keep in mind to ensure its success.
Moving a prospect or lead to a paid member is the job of your sales function. There are some myths about sales, but as your own progression as a martial artist, sales and selling is a discipline. It involves a process of persuasion and while there are some techniques and tools, ultimately, you will apply your own style to the process.
Well integrated fitness club software very quickly becomes a core part of a business’s operations and staff come to rely on it for everything from booking and taking payments to storing vital member data and attendance tracking.
When it comes to marketing your yoga studio, there are several ways you can go about it. You can pay for ads on Facebook, you can write a weekly blog and advertise it, or you can post meaningful photos on Instagram to help capture the public’s attention. Here are 11 awesome tips to market your yoga studio on Instagram.
If you’re stuck and need new ideas on how to motivate your members, try some of these tactics out.
If you've ever been interested in martial arts, then you would also be aware that there are a lot of different varieties out there. Some are designed as sports, others for meditation, and then there are, of course, some martial arts that focus purely on self defense. Choosing the right martial art for you depends on what you actually want to do with it.
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As the fitness industry continues to evolve, gyms, studios, and dojos are constantly looking for ways to enhance member experience while streamlining operations. One of the most impactful ways to achieve this is by implementing Access Control systems.
Discover the top 3 signs that indicate it's time to invest in gym management software. Streamline your processes and enhance member satisfaction today!
SMS can be that extra push your business needs to maximise the financial fitness of your Club. Your members will love the convenience and the reminders ...
If you’re a fitness or wellness professional it pays to know the best places to get the best news, information resources and supplies.
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Recruiting top fitness franchisees is crucial for the success and growth of your fitness business or franchise. Here are some best practices to help you attract and select the best candidates.
In its early stages, fitness recovery appears to be a growing priority as fitness enthusiasts seek ways to enhance and supplement their overall health and fitness experiences.
By now most business owners will be aware of the benefits of social media when it comes to promoting their business - but few have mastered it.
When it comes to running a business it’s sometimes difficult to get into the minds of your clients and, more importantly, your potential clients.
So you’ve decided to use SMS or text-message marketing to reach your customers? Fantastic! The next step is actually kicking off the campaign and creating your messages.
In today's fast-paced and digitally connected world, SMS (or text-message-based) marketing has emerged as a powerful tool for gyms and those in the fitness industry.
Unless you’ve been living on another planet you’ll be aware that artificial intelligence (AI) has emerged as a powerful tool with the potential to revolutionize many industries, and the fitness industry is no exception.
As the pursuit of a healthy lifestyle gains traction, the fitness industry has experienced significant growth worldwide, including in Australia.
With technology-driven innovations and evolving customer preferences, fitness entrepreneurs are constantly seeking new and creative ways to capture the market's attention.
In today's digital age, having a website is essential for any business, including a fitness business.
A well-planned pricing strategy is crucial to the success of any gym or fitness centre. We’ve taken a look at how to set one up and some tips to getting it right for your business.
As a gym owner, managing your gym can be a challenging task. Here are some reasons why you need gym management software.
If you run a gym or fitness studio, using Clubworx software is a game changer in managing your business operations from anywhere in the world.
When starting a fitness business it can be overwhelming to choose the right tools to help you optimise your time, but management software is a crucial component of running a gym or fitness business.
Martial arts offer a host of physical and mental benefits for kids, including improved fitness, discipline, self-confidence, and focus.
From professional fighters to fitness enthusiasts, people of all ages and backgrounds are turning to boxing as a means of improving their health and well-being.
Growing your fitness business takes time and effort but with the right strategies you can attract new clients and retain existing ones.
From yoga and meditation events to fitness expos and sporting events, there is something for everyone in the Australian fitness and wellness scene.
