Retaining personal training clients is the cornerstone of a thriving fitness business. While acquiring new clients is important, keeping them engaged and loyal over time is what fuels sustainable growth and builds a reputable brand.
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Combat sports are more popular than ever—and it’s not just MMA getting all the attention. From centuries-old martial arts like Karate and Judo to modern hybrids like Brazilian Jiu-Jitsu and Muay Thai, each discipline offers a unique mix of skill, structure, and tradition.
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Here’s how automating your fitness business can supercharge your operations, increase revenue, and improve member satisfaction.
The dojos that thrive year after year—the ones packed with loyal students, buzzing energy, and word-of-mouth referrals—they’ve cracked the retention code. So, what are they doing differently?
First impressions count. Your website is usually the first experience or impression a (potential) member has of your business. A poorly designed website can give the wrong impression and mean that you miss out on a chance to get new members. Today we’re going to look at what actually makes a bad website so that you can do...well..the opposite!
A business is as good as the employees who work within it. Here we'll go through what you need to consider to make sure you hire the right people for your fitness business, while at the same time steering clear of some of the more common pitfalls in the industry.
No matter what type of fitness business you run, chances are, you are the cheerleader and motivator for your clients.
When you’ve been involved in the development of as many small businesses as I have, you see a lot of websites — and a lot of website building mistakes. If you’re building a website for your martial arts dojo, PT Studio, affiliate box or fitness center, here are some of the most common mistakes and how your fitness business can avoid them:
Amongst all of the advice that well-meaning parents and friends and spouses give when they find out you’re starting your own business, you’ve probably heard, “Hire someone better than yourself.” This is one tip that you should definitely follow. Your business is your baby, and like a baby, you wouldn’t just put it in the hands of any random person.
It is difficult for a software provider to meet the individual needs of all martial arts businesses. There are different styles to consider, different approaches to business and then there is the unique perspective and philosophies of each dojo owner
It is no secret that the fitness industry is booming. Greater health consciousness has led to more and more people taking to gyms and fitness centers worldwide. Having said that, certain personal trainers are more in demand than the others. Besides their greater client involvement skills, there is one important factor that marks their business as different from the rest and that is their business website.
<p>With more than 10,000 Affiliate Boxes around the world, how can you tip the scales in your favor and run a successful box. Check out these 5 tips for growing a fantastic affiliate box! 1 - Offer Free Classes Most affiliate boxes offer at least one or two free classes each week to draw the </p>
Sometimes business is easy. A new person walks in your door, asks to join your martial arts studio or dojo, and signs up there on the spot.
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Just after a much-needed holiday break is the best time to take a fresh look at your business goals.
Clubworx has made it easy for fitness businesses to accept these vouchers.
Instagram has become the must-have tool for digital marketing and its importance in the aim of achieving new leads can’t be overstated.
Loved by convenience-obsessed gen z and millennials, the buy-now-pay-later platform allows customers to split payments into smaller chunks that can be spread out over a number of weeks. Here’s what it could mean for your fitness business.
Sales seasons are great times to consider sales and promotions as consumers tend to already be looking for bargains.
YouTube is a fantastic way to engage with an online audience, not to mention earn some extra income. If you want to become the next YouTube star follow our easy steps.
Improving mental and physical fitness has been a high priority for many in a post-pandemic world but, for many, nutrition can often be the forgotten element in the holistic health equation.
When it comes to running a business it’s impossible to overstate the importance of standing out from the crowd to maintain existing clients and attract more.
A nutrition program can lead to more than just a boost in smoothie consumption for your clients - they can also benefit your business for the long term.
Throughout our lives but especially as we age it’s important to stay active for the fitness of our bodies as well as our mind.
Boutique gyms have been around for a while now but what exactly are they and how are they different to a regular gym?
Want to get the most out of your yoga? Learn about what it's really like as a yogi
Want to be more customer-inclusive in your gym marketing? Consider how to market to different gym-goers.
Websites are key to interacting with your members and attracting new people to your door. Find out what your gym website needs this year.
Insurance can be a dry subject for gym owners. But operating a gym without it can be risky. Know the different types of insurance and why you might need them as the owner of a dojo or gym.
It can be hard to know what works when taking on marketing strategies for a gym, studio or dojo. The competition is all doing similar free trials or discounted rates for new members, so which works better?
Learn what you can do to increase revenue and create sustainable growth for your gym in 2022.
Find out how you can support your employees and members at your gym, studio or dojo as COVID-19 vaccination rates go up.
From ancient farming tool to effective cross-functional trainer, learn why kettlebells are so popular today.
Even if you can’t do classes in person, there are many ways you can keep your dance community alive and twirling during a pandemic.
Clear the hurdle of attracting new members to your gym or dojo with these 5 simple promotional ideas.
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You don’t need to reinvent the wheel during a pandemic. Explore ways to not only survive but grow your gym or studio during challenging times.
